Credit and Finance for MSMEs: Transactional convenience and monetary incentives from online lending to customers led to value creation for around two-thirds of MSMEs.

Government’s push to MSMEs towards digital technology adoption is finding acceptance. A majority, 51 per cent of small businesses in India have adopted digital means such as online B2B lending, peer-to-peer lending etc., even as the remaining 49 per cent have remained committed to traditional routes including raising capital from friends and family, bank loans, pawnbrokers etc., according to a survey of 400 MSMEs by payment gateway firm Instamojo. 

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