Younger investors considering P2P lending
THE YOUNGER generation is interested in peer-to-peer lending, which could be an untapped opportunity for the sector, claims a new report from data specialists CACI.
Using Fresco Segments, which parses population data by age, wealth, income, behaviour and attitudes, CACI found there were 16,000 web searches for the term “P2P lending” in the first three months of 2019.
36 per cent of these searches came from the four youngest Fresco segments, the report said.
This demographic typically has less money in savings, the report added, suggesting that they are less risk averse and tempted by the higher returns offered by the P2P sector.
Click here to read full story http://www.p2pfinancenews.co.uk/2019/07/01/younger-generation-p2p-lending-caci/
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